Belmont Athletic Club
For years we (the Belmont staff) have had the privilege of listening to
your presentations at the IHRSA conventions - always coming away with
ideas and inspiration that added to the growth of our management team.
Last fall we finally made the commitment to bring you to the club for
an all-day sales seminar, and that was one of the better decisions we
have made in our 25 years here at The Belmont.
This all-day session was totally geared to our club and our type of
operation and was extremely beneficial to experienced sales people as
well as those new to the marketing side of the club business. Because
of your extensive background in every phase of the club business, you
have experienced everything our staff and sales people are going
through, no matter what length of time they have been in our industry.
The energy and productivity level that took hold after that day were
exciting to watch. The guidelines and approaches you trained us in
were put to use with the feedback from our staff being: "It works!"
Since the first session went so well, we were pleased to have you back
again this past June. The morning sales session was a wonderful update
on what you had conveyed to us last fall, but it expanded to give us a
renewed focus on the sales techniques to have a most successful summer.
A highlight of your June visit was the afternoon session you had with
our front desk staff. They had never met you before and they were
thoroughly impressed with your knowledge of the problems they deal with
daily and the wonderful solutions you provided on how to deal with
these problems and enjoy the important job that they have. Our front
desk staff knew they were talking with a very knowledgeable and
understanding friend. They were not only appreciative of you, Karen,
but they thanked us for thinking enough of them to bring in such an
outstanding person from the industry to help train them!
Thank you, Karen, for what your personalized sales and front desk
training sessions have done for our staff. You are a true talent and a
pleasure to learn from.
We have used Karen’s online training modules for about a year and they are great! They give us the flexibility to provide training to our staff whenever we want. There is a wealth of information for all areas of our club that is delivered clear and concise. I highly recommend these modules for any club operator looking for an effective, flexible and affordable method of staff development.
Health Track Sport and Wellness
Premium Performance Training has made a HUGE impact on our membership sales! Karen Woodard is extremely professional and great to work with. Karen has provided our sales team with invaluable sales training and techniques. Karen makes selling fun and rewarding at the same time.
Gainesville Health & Fitness Centers
Due to our continuing sales success in general membership and personal training I never felt the need for outside sales training. Coming back from IHRSA our staff raved about your presentations and begged for me to bring you to our club. I am so glad I did! Your first visit in May of 2005, the two day program on increasing personal training sales and improving sales management brought an immediate change in counselor attitude and a significant increase in monthly revenues. Your most recent visit in July, working directly with out sales counselors was so well received that I look forward to making your training a yearly staple. Our staff and I both say thanks.
Karen Woodard-Chavez is in my opinion the best consultive resource in the
private membership business. Karen is a great role model for our industry
as she is always professional, prepared, has a positive, 'can-do attitude'
and follows through on her promises. As a client, I feel that Karen is a
great listener and is always able to customize her presentations to fit the
ClubCorp culture. Because of Karen's vast experiences in business, she
consistantly provides a curriculum that delivers a positive impact to our
Clubs and professional growth for our Employee Partners. I'm very proud to
partner with Karen on my initiatives to deliver a great experience for my
Members and to drive ClubCorp's financial success.
Oxford Athletic Clubs
Karen Woodard training programs work! She has the unique perspective of club owner/manager experience. Her ability to “connect” with our membership sales and personal trainer staff resulted in immediate and on-going results. We were especially impressed by her pre-meeting information gathering and by her follow up and summaries. We have utilized Karen’s services twice, and intend to continue to tap her expertise.
Karen Woodard has created a multi-faceted consulting company focusing on the health club industry. She is an impressive featured lecturer, a successful on-site consultant and a reliable industry professional who can also assist by phone, fax or email. Her Premium Performance Training company provides support materials--books, CDs and other training materials--to help make the learning process deeper and longer term.
Karen has worked with start-up and well-established club companies, single clubs and multi-club organizations, trade associations and fitness industry manufacturers and a range of types of facilities (from pure fitness to multi-sport to indoor-outdoor). She is considered most knowledgeable in a wide variety of competencies: sales training, customer service, club operations, personal training, etc.
The Gold's Gyms of Atlanta, operating
under the corporate entity, Geogia Fitness Legends,
Inc., retained Ms. Karen Woodard of Premium Performance
Training to conduct a two-day sales training seminar
this past November. Over fifty people attended, and
the class participants were impressed with Karen's presentation
and her innovative ideas and techniques. Her approach
is quite refreshing.
She is well regarded by the Gold's Gym International
organization. I am an officer in the George Fitness
Legends, and we intend to invite Karen back during Y2K
for additional courses. I would highly recommend her
to anyone desiring state-of-the-art training.
The time you spent researching our
company and company philosophy was greatly appreciated.
Your ability to customize your presentation to Western
Athletic Clubs, incorporating our mission statement
goals and "verbiage" had an immeasurable effect
in building rapport with our staff. Likewise, your ability
to remain flexible throughout the entire presentation
ensured not only that your presentation materials were
covered, but also that all attendees left your session
with their questions answered.
Aquatic & Fitness Center
I was excited to learn that you will
be the instructor for the management seminar that I
will be attending this weekend. Just over a year ago
I attended your Premium Performance Training sales seminar.
At the time I was new to the sales facet of the fitness
industry. Following the PPT sales seminar my performance
literally doubled. I still listen to the sales tape
Tips to Close Sales Now". Perhaps the best
benefit I received fromt the seminar was the ability
to organize and practice more efficiently. As a result
I found the more time to focus on the other aspects
of the club, member satisfaction and retention, cleanliness,
morale and, programming.
A mere five months after attending your
outstanding seminar I was promoted, at age 24, to health
club mananger. This despite less than a year of sales
experience. I credit your sales system for giving me
the knowledge, perspective, and motivation to succeed.
I realize that I am not a "natural" at selling.
As a mater of fact before implementing what I learned
from you I was never terribly comfortable as a sales
consultant. Thank you for giving me the tools to complete
my rise from the maintenance staff to the manager.
Karen, as a lifeguard, personal trainer,
aerobic instructor, fitness director and manager, I
have attended seminars pertaining to my position at
that time. The PPT seminar was by far the most beneficial.
I am looking forward to participating in your upcoming
management seminar. One of my aspirations is to eventually
be a presenter. I have a lot to learn. I'm sure this
weekends seminar will teach me some new tricks.
Scott L. Pashley
Back Squash & Health Center
She has produced excellent results
with our sales team. Within 3 months of her first visit
we have almost doubled the amount of sales compared
to the same period in previous years - and that's with
Additional contracts ensued in order
to assist the sales team, front desk, and overall employee
morale and motivation. Karen has continually exhibited
her professionalism and vast industry knowledge with
each project. She has assisted us with enhancing our
business objectives and exceeding the expectations of
our customers. Karen was a guest speaking at our latest
staff meeting. Her energy and positive communication
has contiued to influence our team, even months after
Jeffrey A. Newkirk
Just a quick note to let you know
that I enjoyed your NEHRSA talk yesterday. I must admit
that I went in thinking "been there-done that"
and although your information was not all new to me,
it was presented in a fresh way. Your delivery is very
I will be sharing the "monster membership
mistakes" with my sales manager who will use it
for an upcoming training session with my reps. It was
a pleasure to see you again.
Karen's presentation "Avoiding
the Monster Mistakes in Membership Sales" was one
of the highlights of our program. She was our highest
rated speaker for the day!
When asked on the evaluation form what
the best part of Karen's program was, the attendees
responded: "speakers enthusiasm", "humor
- actual take home information I can use now",
"speaker's enthusiasm and knowledge of topic",
"humor friendlyness - info was great!", and
My favorite response was from one attendee
from Vermont who drove three hours each way to attend
the conference. Her response to the same question was,
"excellent program in 100% of the areas described
- worth the entire trip just for this."
The greatest recommendation we could give
Karen is to invite her to present another session for
us...and we did just that! Karen will be presenting
at our upcoming Fall Conference and I know we will have
many eager fans looking forward to attending her next
session. I hightly recommend Karen Woodard as a dynamic,
energetic and creative speaker.
Billings Athletic Club
I am grateful to Karen for creating her on line training. She has not only helped differentiate us from our competition, but she has allowed me and my department heads the flexibility to train "all the time".
In my opinion, Karen is an extremely gifted consultant. She contacted me a year and a half ago about her on-line training program..the rest is history. She has provided us with client customized programs which address service, sales, and management issues. Karen is very in-tune to the needs of clubs and their operations and doesn't hesitate to ask for our input when designing new trainings.
I personally love the sales training modules. All subject matter is defined clearly. My staff gets honest, realistic presentations on the day to day sales process, Job expectations, and ultimately how to succeed.
Karen's, knowledge and experience is invaluable and I notice immediate positive results with every session.
I highly recommend the on-line training. The value to me is immeasurable. As a result, I am able to take advantage of the time Karen has spent with me, one on one, on my personal development as a club manager and communicate the wealth of information on a daily basis to my staff.
Terry Doerfler, GM
Billings Athletic Club
Wheaton Sport Center
As a Child Care Director with 75+ staff, ages 16-60 years, it has been rewarding to see everyone working together and getting excited about furthering their customer service skills. Premium Performance Online Training has positively changed the way my team members interact with each other as well as our Wheaton Sport Center members and guests. I look forward to utilizing this training program for years to come.
Child Care Director
Performance Training Client List
- The Abington Fitness and
Country Club – Jenkintown, Pennsylvania
- Allegria Spa—Beaver
- American Family Fitness—Richmond,
- Athletic Club of Bend—Bend,
- Aquahab—Cherry Hill,
- The Aspen Club and Spa—Aspen,
- The Bainbridge Island
Racquet Club—Bainbridge Island, Washington
- Baptist East Milestone
Wellness Center—Louisville, Kentucky
- The Bel Air Athletic Club—Bel
- Billings Athletic Club—Billings,
- Bio Ritmo—Sao Paolo,
- The Boulder Rock Club—Boulder,
- Brick Bodies Fitness—Timonium,
- California Clubs of Distinction—California
- Cedar Springs Racquet
Health and Sport Club—Burlington, Ontario,
- Club Industry
- Club Insider News
- Club Vitae—Weert,
- Columbia Association—Columbia,
- Columbia Athletic Clubs—Silverdale,
- Cincinnati Sports Club—Cincinnati,
- Courts Plus—Fargo,
- Delaware Valley Health
- European Fitness Aerobic
- East Islip Health and
Fitness—East Islip, New York
- Filex—Sydney, Australia
- The Fairlane Club—Dearborn,
- Fitlife (formerly NACC)
- Fitness Brazil
- The Fitness Connection—Monroe,
- The Fitness Company—Iselin,
- Fitness Etcetera for Women—Natick,
- Fitness Formula—Lancaster,
- Fitness World—Vancouver,
British Columbia, Canada
- Get Physical—St.
- Gold’s Gym University—Venice,
- Gold’s Gym (Legends)—Atlanta,
- Gold’s Gym—Los
- Gold’s Gym—Edgewood,
- Gold’s Gym—Middletown,
- Gold’s Gym—Victoria,
British Columbia, Canada
- Great Lakes Club Management
- Greenwood Athletic Club—Englewood,
- Harbor Square Athletic
- Hermitage Nautilus and Fitness—Nashville,
- International Fitness Resources
- International Health Racquet
and Sports Association
- International Health Racquet
and Sports Association—Ontario, Canada
- International Health Racquet
and Sportsclub Association
- Laconia Athletic and Swim
Club—Laconia, New Hampshire
- Lifetime Health and Fitness—Casper,
- Merritt Athletic Clubs—Baltimore,
- Mid Atlantic Club Management
- Middle Kentucky Association
- Miramont Sports Center—Fort
- Mount Kisco Athletic Club—Mount
Kisco, New York
- Natural Resources Spa
Consulting, Inc.—Indian Harbor Beach,
- New England Health Racquet
and Sportsclub Association
- NetPulse—San Francisco,
- Northwest Community Health
Care—Arlington Heights, Illinois
- Olympic Athletic Club—Seattle,
- Onslow Spa Fitness—Jacksonville,
- Paradigm Health Club Resort—Broomfield,
- Paso Robles Athletic Club—Paso
- Pinnacle Fitness and Training—Oklahoma
- Prairie Life Centers—Omaha,
- Premier Athletic Club—Albany,
- Pulse Fitness Centers—Boulder,
- Punta Gorda Tennis and
Fitness—Punta Gorda, Florida
- The Racquets Edge Health
and Fitness—Richmond, Virginia
- Richmond Athletic Club—Richmond,
- Robious Sport and Fitness—Richmond,
- Santa Barbara Athletic
Club—Santa Barbara, California
- Seattle Athletic Club—Seattle,
- Sound Mind and Body—Seattle,
- Sunset Beach Wellness
and Sport Club—Golden, Colorado
- TCA—Chicago, Illinois
- Tennessee Association
- Texas Health Racquet and
- Topnotch Health Clubs—London,
- Total Fitness Athletic
- Tropical Fitness—Hicksville,
- Vectra Bank—Boulder,
- Victory Management—Lima,
- Welsh Back Squash and
Health Club—Bristol, England
- Western Association of
- Western Athletic Clubs—San
- Women’s Workout
- Women for Fitness—Bedford
Falls, New York
- Women in Motion—Ocoee,