About Karen Woodard
Karen D. Woodard is President of Premium Performance Training
in Boulder , Colorado and Ixtapa GRO , Mexico . She is an international
author, speaker and consultant and provides successful marketing,
sales, service and management training as well as consulting services.
Karen has worked with hundreds of clubs, hospitals and JCCs in
the following areas:
- The services that Karen provides to clubs in the
marketing arena include strategic planning and branding to
create differentiation in the marketplace as well as tactical
marketing to create more traffic to create more sales in pre-sale
scenarios as well as on-going operations.
- The services in the sales arena include interpersonal
and selling skills for Membership Staff, Personal Trainers,
Tennis Pros, Golf Pros and all other non-dues revenue departments.
In addition to selling skills, Karen also provides logistical
and organizational development for the sales department.
- The management training that Karen provides relates
to organizational management, strategic planning as well as
leadership and day-to-day facilities and staff management.
- In the management arena, Karen also provides one-on-one
coaching on how to be more effective professionally as well
- The service training that Karen provides impacts
all staff and their ability to communicate, serve and connect
appropriately with multiple generations, cultures and expectations.
A large emphasis of Karen's service training is on social and
courtesy skills as well as creating a service culture that imparts
value to the Member and retention for the club.
Karen has owned and operated six athletic and climbing clubs since
1985 and in 1997 began devoting her time entirely to consulting,
developing staff training materials, research, writing and speaking.
Her services are offered onsite at your club, offsite in Colorado
or Mexico , online and through her books, manuals, DVDs and CDs.
Her philosophy is “You're either moving forward or your moving
backward but you're never standing still.”
Karen can be contacted here or